Workshop
AI Sales Funnel and Outreach
Build a repeatable AI assisted sales engine. Generate targeted lists, score leads, personalise outreach, and track conversion with a clear playbook.
What it is
A half day build for sales and marketing teams. We design your ideal customer profile (ICP), assemble targeted prospecting workflows, layer in lead scoring, and create personalised outreach that scales.
Target audience
Founders and SME Owners
Sales and Business Development
Marketing and RevOps
Professional Services and Consultants
Problems it solves
- Manual prospecting that burns time with low yield.
- Generic outreach that fails to convert.
- No visibility on which leads are high value.
- Busy pipelines with slow movement to close.
Learning outcomes
- Define ideal customer profile and build targeted lists with AI support.
- Design a practical lead scoring model and prioritisation view.
- Create personalised emails and call scripts at scale.
- Implement a repeatable outreach cadence with simple tracking.
Output: Funnel playbook with prospecting workflow, lead scoring, outreach templates, and a simple conversion dashboard outline.